What is a SWOT analysis?Ī SWOT analysis is a technique used to identify strengths, weaknesses, opportunities, and threats for your business or even a specific project.
Whether you’re looking for external opportunities or internal strengths, we’ll walk you through how to perform your own SWOT analysis with helpful examples along the way.
While it may sound difficult, it’s actually quite simple. Looking for a way to separate your organization from the competition? A SWOT analysis is a technique used to identify strengths, weaknesses, opportunities, and threats in order to develop a strategic plan or roadmap for your business. Below, we describe each part of the SWOT framework and show you how to conduct your own. It’s used for strategic planning and to stay ahead of market trends. A SWOT analysis helps you identify strengths, weaknesses, opportunities, and threats for a specific project or your overall business plan.
